Welcome to Equity Partners


A considered commitment, our success is your prosperity.

Equity Partners invests the time, capital and resources needed to help your business grow exponentially fast.

We become a primary partner / shareholder in your business then work with you to meet and exceed your key objectives. Because we have a real vested interest in your business success, we’re committed to ensuring your business grows fast but stays manageable, with better yields and higher profits to ultimately become more robust, resilient to threats and able to run autonomously.


Who are WE?

Equity Partners has over a dozen interested potential partners and hands-on business owners with proven management and ownership skills from a broad spectrum of businesses throughout New Zealand.

From chartered accountants to professional directors to MBA graduates and people that have simply worked their way up in the business world and now want to diversify and invest into other businesses.

So who is Jon Drumm?

Jon is a serial entrepreneur with a number of successful companies sold over the last 20 years with values in the millions.

Jon has invested, purchased, merged, grown and sold businesses across a broad spectrum of industries.

In addition, Jon has received a number of accolades including being recognised by Deloittes Top 500 in the Fast Growth Technology Sector(Asia Pacific) and being awarded as New Zealand’s Top Business Broker by the Real Estate Institute of New Zealand. Jon is a member of the NZ Institute of Management (IMNZ), The Institute of NZ Directors (IOD) and an Associate of the Financial Services Institute of Australasia (FINSIA).

Why Partner with us?

Many people partner with us because we have the experience, contacts and business acumen needed to help realise their full business potential. By partnering with us we help to ensure your business and lifestyle become exponentially better off. See some of the businesses we have helped in the past.

Client Stories

Equity Partners has access to an impressive panel of experts from a diverse range of fields, built up over many years of joint business success and networking. We look at investing in businesses for a variety of reasons including the buying of plant and equipment, setup of new branches, licensing and franchising, researching different markets, feasibility tenders for large contracts, fit-out upgrades, internal software, web development and automation, overseas growth, indents and even paying down immediate debt commitments caused from unforeseen circumstances.

In previous deals we have invested from as little as $5000 right up to $500,000 and are open to invest and help for the right partnership.

Want to chat confidentially?

Our Process

We understand that no two businesses are the same. That’s why a partner or multiple partners are matched with you after a formal review is performed on your business by the Principal of Equity Partners Jon Drumm, and in some cases Jon may invest himself.

Testimonials

Businesses the Equity Partners Management Team have helped to develop.

Big Picture & Go Media Outdoor Advertising

From a starting point of 13 billboards this billboard company was forced to diversify after the Christchurch earthquake in 2011 left the company on its knees. Under Equity Partners guidance the company diversified out of Christchurch into a nationwide company and also expanded into bus media. The company’s growth was phenomenal. They went on to purchase other billboard companies then merged and rebranded to create Go Media. Equity Partners sold out to an existing shareholder for an undisclosed sum.

HazMat Testing & Remediation

An existing small business which required help in order to gain scale in the marketplace and ensure they are meeting all of the new stringent health and safety laws around Asbestos. This business continues to go from strength to strength thanks to Equity Partners helping to grow owner capacity.
By automating the advertising, marketing and systems, regular testing continues and potential residential clients is consistent. This also means being able to look at bigger tenders and larger construction demolition works at the same time.
The real challenge we are assisting with is navigating through this process while training new staff and ensuring they remain profitable throughout.

JetMax Media

Selling travel advertising assets throughout South East Asia, Australia and NZ.
After Equity Partners financed JetMax Media, their turnover soon grew into millions and the companies branches expanded to Auckland, Christchurch, Melbourne, Sydney and Singapore. This business was sold to Florida based Gravity 4 advertising in 2016.

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Muffin Break. New Wellington store.

Equity Partners aided in the financing and management of setting up a new Muffin Break store in Wellington. Within 18 months the store was successfully sold showing a six figure profit.

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Sisdrens café to Café Addict (Wellington)

Equity Partners helped with a new fitout, rebrand and growth strategy for this Café business. Within two months turnover more than doubled, and after 12 months the business was successfully sold for fourtimes the original purchased value.

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Social Ted

A digital advertising company founded on the growth of Facebook.

With Equity Partners help this company boasted some blue-chip clients like Only Organics Babyfood, Hancocks Liquor, Cup & Show Week and a number of NZ City Councils and Prestige Events.

This company grew to merge in with several other advertising companies and was successfully sold.

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Cake Tin Café Christchurch

Equity Partners helped with the purchase and finance of equipment, a partial upgrade fitout, new signage and the refresh of recipes and offerings.
Thanks to Equity Partners funding and direction the turnover for this cafe more than doubled, and within 18 months it was sold for 3.6x the EBIPTDA value.

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Calendar Club – Retail Wellington

By aiding in the setup, human resources and management of four stores throughout the greater Wellington region, Equity Partners helped grow the turnover for the Calendar Club to exceed a Million+dollars.

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Quarry – Shingle Supply

When a quarry required short-term funding to aide in securing a new client on favourable terms, they were turned down from several lenders. This opportunity was too good to pass up and hence they approached equity partners for a lending solution. Equity Partners assisted with a six figure lending facility. The quarry went on to thrive and the loan was repaid well within existing cashflows.

DE-BUG Diesel

Equity Partners helped DE-BUG Diesel to set up a worldwide reseller network, create a direct online sales platform and invested in research to produce a Pilate Recirculating Diesel Polishing System. This system was developed for use in emergency generation rooms, ships and fuel storage systems. This profitable reseller business was then successfully sold for an undisclosed sum to a NZ buyer.

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SpotU – Travel Software

SpotU’s specialist software communicates with airline and online travel agency booking systems to deliver targeted and trackable advertising.
Equity Partners aided in securing clients like Virgin Australia, Jetstar Airways, Webjet Australia and House of Travel. The software developedwas cutting edge and the business was sold to a large American based cloud marketing company.

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International Coffee

A business that offered touch button espresso machinery for businesses and imported Italian made espresso machines for cafes.This business thrived once new suppliers like Karajoz coffee was secured and equity partners were able to setup finance options to alleviate the cashflow problems faced for placing machines. This meant the business was then able to secure many long-term government supply leasing agreements and showed some huge growth prior to its successful private sale.

Passive Fire Protection Applicators

A startup business that required intensive efforts to help get it off the ground.
This business required seed capital as well as marketing collateral, a website, ongoing accounts payable/receivable and continued managerial assistance. Passive Fire Protection Applicators is in the early stages of growth and by all accounts performing well, this company is poised for further growth with a new branch opening in late 2018.

Blueline Drain Inspectors

Blueline Drain Inspectors provides City Councils with Inspection and repair of water and sewer mains.

Expensive specialist utility equipment is required to aid in these works and Equity Partners has helped this company from Startup Capital from both Equity Partners and also introduced a third party.

In addition equity partners has aided in negotiating on equipment, aided in shareholder/director agreements and helping management navigate through the paperwork for this business startup.

This business launched in 2018.

Ready to learn what we may be able to do to help you?

Make Contact

Equity Partners 

Call Jon on 021-223-2781 or email jon@equitypartners.co.nz

C/O Drumm Farm
20a Drummond Crescent
Kelson
Lower Hutt

Jon Drumm 021-2232781

contact sheet